Our individual communication style is an accumulation of a lifetime of personal experiences. But the language we use at home or with friends may not seamlessly integrate into our practices. The people we depend on to keep our offices running smoothly and efficiently need to feel valued for their contributions, They also need to be empowered to perform their duties with minimal direction.

Today, Brandi MacDonald joins me to discuss tips on how chiropractors can successfully integrate the salutogenesis framework of care in a pathogenetically regulated environment. She also does a deep dive into interoffice communications based on her previous Chiropractic Assistant classes, and what attendees can expect from the Shift Immersion Program, the Shift Unplugged Seminar, and the Transformers Mastermind.

Key Takeaways

• For chiropractors, practicing the salutogenesis framework of care can be difficult in a pathogenetically regulated environment. [1:08]
• Could you be duing your Chiropractic Assistant (CA) without recognizing it? [14:06]
• Why a simple question is the best way to improve office communications. [23:26]
• What NOT to take away from this podcast and the importance of debriefing. [29:43]
• What can Chiropractors and CA’s expect from the Shift Immersion Program and Shift Unplugged? [32:36]
• The Transformers Mastermind is an intimate gathering for in-depth communications training. [37:28]

Learn More

• Brandi MacDonald Website
• Brandi MacDonald on Facebook
• True Concept Seminars
• Dr. Don MacDonald
• The Underdog Curse: The Cause, The Cure and The Road to Success
• @DrDonMacDonald on Twitter
• Dr. Don MacDonald on Facebook